Just because Amazon managed to vastly improve its global smart speaker sales during a three-month period that saw Google’s shipment numbers and market share plummet compared to the same timeframe last year, that doesn’t mean the e-commerce giant is ready to rest on its laurels and risk a resurgence from its arch-rival.

You’ll also have to agree to an Amazon Music Unlimited subscription with the Auto-renewal option enabled right off the bat, although cancelling your streaming service membership is allowed at any point. If you don’t do that, you will continue to pay $9.99 a month or $7.99 if you also have an active Amazon Prime subscription. The 2018-released Echo Dot is available at the huge aforementioned discount in your choice of Sandstone, Charcoal, and Heather Grey colors, but not Plum.

Of course, that $49 price cut will feel a little less drastic if you take into consideration the fact that the newest Echo Dot variant is on sale by itself as well at $25 off list in all four hues available.